The reason why video conferencing is important

Are you someone who is thinking about how video conferencing can help you? Have you been using video conferencing a lot lately? If you said yes to both these questions then keep scrolling down because we have just the solution you have been looking for.

In the wake of a global pandemic, working from home and relying on technology has become quite the new normal. Since the COVID-19, the use of video conferencing has significantly grown all over the world.

Before the world was exposed to the coronavirus, video conferencing and relying on it for most of the work seemed like a distant dream. People were not sure of how long-distance communication would work and if it would even prove to be of any help. However, in the past year or so, everyone seemed to have taken notice of the power of video conferencing and how useful this technology has been in such difficult times.

Why should you be using different video conferencing apps?

Here is a list of reasons why people use different video conferencing applications for various reasons:

Interpersonal communication

Initially, when people were stuck at home, video conferencing proved to be a life savior in the form of a go-to application with regards to helping with interpersonal communication skills. And the ease-of-use is critical.

VideoMost video conferencing platform has familiar UI, which helped lead to the platform's widespread adoption amid the COVID-19 pandemic. VideoMost is also not tied to any OS or device, so people can use the platform anywhere and on any device.

Here is how video conferencing has helped in keeping the spirit of interpersonal communication alive during the pandemic:

• Faculty of different educational institutes were able to keep in touch with their students
• HR of different corporations were able to conduct interviews despite everything else being put on a halt
• People reaching out to doctors for virtual appointments 

Collaboration

For video conferencing to work properly without any issues, the collaboration of different teams must be used as a focal point. Since everyone has virtually connected on video conferencing, there are so many things that could go wrong. There could be IT problems or other coordination issues. To be able to handle all errors, collaboration is important. A collaborative effort might need people to share all kinds of necessary and confidential documents over the conference call.

Here is a list of different examples of collaboration on a video conference call:

• College staff planning the curriculum
• The HR department of a company planning important meetings
• Doctors planning their appointment schedule over the video conference

Presentations

Presentations and interactions on video conferencing include live sessions that different companies or educational institutions might be conducting. These interactive sessions are usually recorded for later use. In the case of a live session, many big corporations often rely on additional features such as integrating customer relations management systems, marketing facilities for tracking and scheduling the attendance of the employees along with other support features.

If the video conferencing is aimed at presenting or educating a specific group of people, the call usually gets recorded. It helps to share the video later with people who could not make it to the live presentation.

Here is a list of reasons why various video hosting platforms are used:

1. To watch videos on different devices
2. To help optimize videos
3. To handle the playback services across multiple devices
4. To help browse different devices
5. To close video captioning
6. To be able to secure the video conferencing platforms

How does video conferring help?

Video conferencing is not only limited to one means of communication anymore. Yes, you read that correctly. It is now used for various reasons.

Here is a list of five different reasons for which video conferencing has been used and proved beneficial:

1. Recruiting

A lot of individuals and industries have suffered due to the spread of the coronavirus. While everything was shut across the globe, recruiters came up with what seemed like a viable solution in the face of video conferencing. Through video conferencing, you can not only talk to the individual but, also see the person while interviewing them for a particular job. 

1. Training

While some businesses could not entirely stop working to keep the economy alive, it was important to train individuals on how to efficiently use video conferencing and make the most of this technology. Training of different kinds helped individuals and businesses to keep running and also learn new things as developments kept happening in the new world order. There are different types of training that individuals can benefit from through video conferencing. These happen both live and recorded, depending on the convenience of the individual attending them.

1. Project management

Individuals must be also exposed to collaborative efforts of managing different projects on video conferencing with the help of technology. With the help of video conferencing, individuals sitting in any part of the world can easily connect with their peers and colleagues to work on a project together, despite their different time zones. They can also coordinate on the same plan and distribute work accordingly.

1. Collaboration with clients 

While project management is important, customer satisfaction is another thing that should not be forgotten, no matter what the circumstances. After all, the point of businesses is to be able to keep running and maintain a name for themselves in the market.

It is all based on how happy the customer is after using their products and services. With the help of video conferencing, collaborative efforts with customers have never been the same. 

1. Negotiations

One area that could have been the most affected due to the COVID-19 is sales and the dealings that were to be done regularly. The thing with sales and marketing is that they are on the go all the time, meeting new people, signing deals and doing various negotiations. Thus, video conferencing has been a savior in disguise for the sales teams of different businesses. There have been many incidents where sales professionals have conducted meetings using video conferencing as a tool to sell their pitch to a client.

VideoMost successfully meets the requirements of all use cases above and is ready to be deployed on-premise for secure communications inside any company and beyond.